How social media can kick start your brand

How social media can kick start your brand

By now, everyone understands the huge hype that surrounds social media and branding opportunities. Social media fields that include Facebook, Twitter, Instagram and more have the potential to reach your targeted audience and deliver the message you want about your brand. Latest data suggests that out the 65 million of us that inhabit in the …

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Google Search Partners. To include or not to include?

Google Search Partners. To include or not to include?

This is the question that lies on many AdWords Managers brains as they go about their day to day PPC activities. However, we should probably start by explaining what exactly is meant by the term ‘Google Search Partners’.   So what is it? Google Search partners is a collection of other websites and search engines …

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There’s more to Internet Marketing than Google!

There’s more to Internet Marketing than Google!

In terms of internet marketing, Google is a colossus. It stands astride the world, shadowing all we do online. Whatever your question, if in doubt the response will so often be ‘Google it’. However, the resistance has begun. Well, not really. It’s hard to consider Microsoft & Yahoo as under dogs, but in terms of …

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Go Mobile or Become Irrelevant

Go Mobile or Become Irrelevant

Google recently made further announcements regarding mobile ranking algorithm. Mobile friendly sites will be ranked more and more favourably over their non-mobile friendly counterparts. This means we will be having more mobile sites appearing higher up the search results. They already look good, with their special “mobile friendly”. Webmaster tools users have been sent notifications …

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5 things Internet Marketers need to think of in 2017

5 things Internet Marketers need to think of in 2017

Over the last 12 months a number of new challenges have emerged in internet marketing. The medium is constantly evolving and changing. So it is important for companies in the modern age to maximise their efforts to be as adaptable as possible. In my opinion, there are five key areas that your internet marketing should …

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Remarketing – Getting back your lost sales

Remarketing – Getting back your lost sales

Despite the best efforts of web designers, no website is perfect. It goes without saying that some users will visit your site and then leave without having the decency to convert… You cannot really do anything about this. People may just not be in the mood to buy your trainers, they might not want to …

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